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The biggest merger you didn’t hear about today

By now I’m sure you’ve heard about today’s big merger news: Actavis buying Warner Chilcott.

Wait, did you think I was talking about something else? Here are some quick stats:

  • Price being paid for Warner Chilcott: $8.8 billion
  • Price being paid for Tumblr: $1.1 billion
  • # of Warner Chilcott employees: 2,700
  • # of Tumblr employees: 175 Warner
  • Chilcott 2012 revenue: $2.5 billion
  • Tumblr 2012 revenue: $13 million
  • # of online Actavis/Warner Chilcott stories today: 192
  • # of online Yahoo/Tumblr stories today: 1,059

Interesting little editorial about the editorial imbalance of journalism today.